It was well-attended by players in the state tourism industry, namely the Malaysian Association of Tour & Travel Agents, the Malaysia Association of Hotels Perak Chapter, Perak Tourism Association and the Malaysia Budget Hotel Association. The guest of honour was Dato’ Hamidah Osman, Executive Councillor for Tourism.
The entourage from Perth comprised of three members of the media and ten travel agents, chaperoned by two representatives from Tourism Malaysia Perth Office.
During their visit to Ipoh, they visited Gua Tempurung, the Ipoh train station, and limestone cave temples. Hamidah expressed optimism that they would promote Perak through their respective newspaper, magazine, website and radio programme.
While dinner was served, slide shows were presented, introducing some of Perak’s places of interest. The Australians tasted, some for the first time, local delicacies such as ice kacang, pomelo and Ipoh’s famous white coffee.