Courses to Improve Performance


Ghaffarud-Din Usulud-Din, YBU’s Chief of Micro-Credit Services

Goals set by Yayasan Bina Upaya Darul Ridzuan (YBU) to reduce poverty have been achieved, to a certain degree, since the introduction of the micro-financing scheme six months ago. The scheme has benefited some 331 small-time entrepreneurs who are involved in a number of commercial ventures, ranging from hawking cookies to cultivating rock melons. The foundation has invested almost RM3 million in the scheme, dishing out loans to deserving applicants.

Foundation’s Chief of Micro-Credit Services, Ghaffarud-Din Usulud-Din, said that capacity-building programmes aimed at improving business, are in the pipeline. “Two such programmes will be conducted in June,” Ghaffarud-Din told Ipoh Echo. One is on marketing and basic accounting. The other is a practical course getting those with certain business expertise to share their experiences with the rest. “The programmes are geared towards making the participants more productive and resilient.”

The foundation plans to organise a sale carnival to coincide with a momentous occasion in the calendar year. The carnival, according to Ghaffarud-Din, will allow the 300-odd participants to market their goods and services under a single roof. “It’ll expose them to a greater mix of buyers.”

The efforts of the hard-working and enterprising ones will not go unnoticed, said the department chief. “They’ll be given awards for their perseverance.” This will be the culmination of the multi-layered programmes to assist this business community. The MB will be invited to give away the awards.

Evaluating the entrepreneurs’ performance will be the foundation’s next target in line with its efforts to enhance efficiency and productivity.