As property prices skyrocket, the people behind Keris Properties, Perak’s largest housing developer, took it upon themselves to help Perakeans own a house. The developer went out of its way to promote this initiative during the 3-day exposition held at the Indera Mulia Stadium, Ipoh from February 6 to 8.
The company, at the exposition, offered discounts up to 15 per cent, the first ever in the country, on their houses and properties purchased during the duration of the event.
The 3-day exposition was divided into four parts – houses, IT hardware, furniture and automobiles. The launching, on Sunday, February 7 was officiated by Dato’ Zainol Fadzi bin Paharuddin, Executive Councillor for Infrastructure, Energy and Water.
Zainal commended Keris Properties for its role in developing Perak over the past years. Development projects taking place in Station 18, Pasir Puteh and along Jalan Sultan Nazrin Shah, Ipoh exemplify their commitment.
Zainal, in his opening remarks, stressed the importance of owning property. He recalled, “25 years ago I bought a shop lot for RM150,000 now its value is in excess of RM700, 000. Unlike cars, the value of properties will go up and up,” he reasoned.
The executive councillor referred to the uniqueness of the exposition, as it encompassed four business components namely, properties, IT hardware, furniture and automobiles. With its tagline, “Everyone Can Own a Property” this exposition was considered the biggest 4-in-1 show ever held in the city.
On the whole it was a roaring success, considering the huge crowd that patronised booths and stalls showcasing the various products on display. Anchor exhibitor, Keris Properties, recorded some very encouraging sales resulting from its overgenerous discounts.
The closing was equally remarkable when fireworks lit up the city sky courtesy of Keris Properties. It was a fitting finale to a show that had caught the imagination of many Ipohites.